In a dynamic collaboration, Leonardo Design and DK Communications joined forces to craft modern brochures for the South County Tourism Council, aiming to elevate their image and entice more visitors to the picturesque South County area. The resulting brochures present a sophisticated and distinctive portrayal of South County, showcasing enticing reviews of popular restaurants, a glimpse into the pristine Ocean House, and updates from the South County Tourism Council.
Since the inception of these captivating publications, the impact has been palpable. The South County Tourism Council has witnessed a surge in interest and awareness across all facets of the region. The brochures serve as a visual gateway to a diverse array of tourist destinations within South County, providing a comprehensive overview of what the area has to offer. Complementing this, a new website and a synchronized social media campaign were launched, aligning seamlessly with the fresh and modern aesthetic of the brochures.
The results speak for themselves – South County earned recognition by being named in the top 10 Best Summer Road Trips in New England. Furthermore, the destination garnered attention on WCVB Channel 5 in Boston, emerging as a compelling alternative to Newport. This newfound acclaim can be directly attributed to the impactful collaboration that brought forth the visually stunning brochures, setting the stage for South County’s rise as a premier travel destination.